Dare to be the new star of THEFACESHOP

Leading Korean beauty brand THEFACESHOP, kicks off the #EcoBeautySquad Campaign, a nationwide search for a new local star right here in Singapore. Starting on 6 July, the competition aims to find a young personality who embodies the brand’s ethos of real and natural beauty.

Calling for applicants to express about what it means to be beautiful, inside and out, the campaign encourages everyone to “Dare to Be”, whether this means feeling free in one’s own skin or being confident about one’s best features. It’s an amazing opportunity for aspiring talents to vie for an exciting experience, as no experience is required to take part in this campaign.

“We are advocates for inner and outer beauty that comes from treating our skin and our planet with respect. At THEFACESHOP, our products are designed to care for various skin types and needs using natural, plant-based ingredients that are proven to be both gentle and effective,” said Mr Steven Jeong, Business Director. “With this nationwide search in both Singapore and Malaysia, we seek up-and-coming talents who share our philosophy and relate to the clean, simple and natural approach espoused by THEFACESHOP and we hope to build them up to become the next big social media star.”

Applicants are called upon to let their natural beauty shine forth, demonstrating their inner strength and desire to be bold trendsetters. The #EcoBeautySquad Singaporean winner stands to receive a comprehensive Grand Prize package worth up to SGD15,000 which includes:

  • 12-month contract with THEFACESHOP
  • 12-month supply of THEFACESHOP products
  • A brand-new DSLR camera, and
  • A full-day pampering session sponsored by THEFACESHOP, besides getting exclusive learning experiences that money can’t buy!

Applicants will go through several rounds of elimination, beginning with shortlisting of 100 participants who will attend an online introductory session, followed by three thematic workshops, the first of such workshops to be held virtually in Singapore!

Popular social media personality Mong Chin Yeoh will lead the workshops where she will mentor participants on techniques and strategies for success in the digital world. Each workshop will focus on a specific topic, with elimination challenges to identify those who will proceed to the next level. In addition, the top three challenge winners from each workshop will receive exciting prizes.

At the end of the workshops, ten finalists will be selected to participate in a full-day finale event that will end with the announcement of the Grand Prize winner.

How to Enter

The #EcoBeautySquad Competition is open to all Singapore citizens and residents aged 18 years and above. To participate:

  • Upload a photo or video (no longer than 1 minute) of yourself on Instagram, with one interesting fact about yourself that makes you a top choice to be the new star of THEFACESHOP!
  • In the post caption or video, do also share with THEFACESHOP your name and age
  • Follow @thefaceshop_sg
  • Hashtag #EcoBeautySquadSG and tag @thefaceshop_sg
  • Fill up THEFACESHOP Google Form 
  • Don’t forget to set your profile to public!

Competition deadline: 16 August 2020

That’s all it takes to be in the running for a life-changing experience with THEFACESHOP!

All entries will be judged on creativity and originality, engagement level and how well it complements the brand values and image of THEFACESHOP. Successful applicants will be sent a direct message on Instagram.

For more information on THEFACESHOP and the #EcoBeautySquad Campaign terms and conditions, visit www.thefaceshop.com.sg  or follow THEFACESHOP’s Facebook page and Instagram page.

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