With the rise of K-Pop stars becoming designers of their own apparels / accessories, like Jessica Jung with Blanc & Eclare (which we have posted before: http://kavenyou.com/swag-check-blanc-eclare-by-jessica-jung/). We are now going to introduce Moldir by JYJ‘s Kim Jae Joong!
Moldir is a multi-fashion lifestyle global brand that includes leather goods, accessories and ready-to-wear products. Apart being a member of JYJ, a singer-songwriter and actor, Kim Jae Joong also holds the position as Art Director for Moldir. From the design and cloth selection process, he also participated in brainstorming during meetings and working with designers to come out with the finest designs and products.
Moldir has been around since September 2013 and garnered a lot of attention from the media and fans. It was known that Moldir sold over 30,000 bags in just four months! Receiving lots of popularity and interests from both domestic and overseas market.
Moldir is known for its leather bags and accessories such as cardholders, hand phone cases and key chains. They also recently released sweatshirts (which was sold out within few days after its launch!)
Starting with Lotte Duty Free Shopping Centre, Moldir now holds a 5-storey flagship building at Cheongdam-dong district, 4 storey of showroom to showcase the products, and the last floor as the main office.
Kim Jae Joong recently appeared in his pop-up store at Lotte Department Store in Busan.
In 2014, Moldir expanded into the China market so now you will be able to find Moldir products in China, Nanjing.
Recently, Kim Jae Joong was spotted going to Japan for a Moldir launch event.
Moldir, loved by many celebrities
Fellow JYJ members, Kim Junsu and Park Yoochun were the first few idols to get hold of Moldir’s chic leather bags. As Moldir expands with its collections, KPop idols such as B1A4, Jay Park, Girl’s Day, BEG Narsha, B2ST Yong Jun Hyung, Yang Yoseob, Winner Kang Seung Yoon and more were seen carrying Moldir bags at the airport.
Click on the link to see a list of artistes with Moldir items > http://www.moldirkorea.com/kr/?menuType=contents&mode=userPage&id=00029&PHPSESSID=8142a220b174d3ed273819a8f78c8c5c
Now, are you even a little interested to get your hands on Moldir items too? Be sure to check out their stores in Korea if you are planning to go there! ^^
Photos by: As credited on photos
Article by: Xiaosi @ KAvenyou.com