Eyewear company Lenskart will bring its 2026 collection line-up under one roof at Frame Your Style, a collection showcase at Junction 8 on Saturday, 22 August 2026. South Korean singer and actor Hwang Min-Hyun will make a special appearance at the event. Spanning character-led collaborations, homegrown partnerships and the brand’s own design collections, the showcase invites shoppers to explore the full collection of Lenskart’s 2026 range in one place and to find the frames that best express who they are.
Special appearance by Hwang Min-Hyun
In conjunction with this first-of-its-kind event by Lenskart, the brand is hosting a meet-and-greet opportunity with South Korean singer and actor Hwang Min-Hyun. Beloved across Asia for his successful career as both a singer and actor, Hwang Min-Hyun has captivated fans through chart-topping music releases and acclaimed performances in hit dramas including Alchemy of Souls, My Lovely Liar, Study Group, and Live On. His effortless style and sophisticated image have also made him a sought-after fashion and beauty ambassador, making him the perfect face to celebrate Lenskart’s latest collections.
From now until 17 August 2026, customers who spend a minimum of S$150 in a single receipt at any Lenskart store or online and register via the campaign link will stand a chance to be one of five lucky winners to meet Hwang Min-Hyun on stage. Winners will enjoy an exclusive fan engagement experience, including a one-on-one photo opportunity, a signed Polaroid keepsake, and have Hwang Min-Hyun personally select a pair of eyewear or Lenskart merchandise for them.
In addition, two bonus winners will each receive a pair of Lenskart eyewear (with 1.56 index lenses included) by commenting on Lenskart Singapore’s Instagram post with their favourite Hwang Min-Hyun moment and tagging a friend. The two bonus winners will not participate in the fan meet.
The five fan meet winners and two bonus winners will be announced on 18 August 2026 at 6.00pm via Lenskart Singapore’s Instagram.
(Terms and conditions apply, see @lenskartsg on Instagram for more details.)
‘FRAME YOUR STYLE’ EVENT DETAILS
Step into a week of interactive fun, exclusive rewards and stylish discoveries at the Lenskart Atrium event, where shoppers can explore Lenskart’s latest 2026 eyewear collections through a series of engaging experiences from 17 to 23 August 2026. Throughout the event, shoppers are invited to take part in three interactive challenge stations, designed to help them discover the Lenskart collection that best suits their personality and style.
Put your reflexes and memory to the test with a Matching Game, where participants race against the clock to match Bitz charms in just 30 seconds to redeem a complimentary Bitz charm.
At the Reaction Game, shoppers test their speed by hitting the target within 6.7 seconds to receive a free mini lens spray. To take part, simply post a photo on Instagram with the hashtags #LenskartSG, #LenskartFrameYourStyle and #FriendsofLenskart.
The fun doesn’t stop there. Shoppers can capture their new look at the complimentary Photo Booth upon completion of an eye test. Beyond the interactive experiences, shoppers can browse Lenskart’s latest 2026 eyewear and sunglasses collections on display throughout the venue. To make the shopping experience even more rewarding, exclusive event promotions will be available throughout the week, including $100 off every $350 spent on eyewear and sunglasses. Shoppers can also enjoy additional limited-time offers, including Buy 4, Get 2 Free Moody lenses and 10% off, plus an extra 10% off when purchasing four boxes of contact lenses.
Promotions are valid from 17 to 23 August 2026, while terms and conditions apply.
Collections on Display
Visitors to Frame Your Style will be able to browse and try on styles from across Lenskart’s 2026 line-up, including:
● Lenskart × Game of Thrones Collection — The collection draws on the rival powers whose ambitions shaped the Seven Kingdoms. Each theme is rendered with details lifted straight from the saga.
● Lenskart Fairy Collection — A collection fronted by Baifern Pimchanok, Lenskart’s Face of Southeast Asia. Glint brings a touch of sparkle to everyday frames, while Bitz lets wearers switch up their look with snap-on magnetic charms across more than 60 mix-and-match styles.
● Lenskart × Old Chang Kee Collection — Inspired by Old Chang Kee’s nostalgic appeal, the collection reimagines everyday eyewear through playful but subtle design details that pay homage to one of Singapore’s recognisable local brands.
● Lenskart × The Dark Knight Collection — Inspired by Christopher Nolan’s The Dark Knight trilogy, the range brings Bat-tech detailing to sleek frames in deep, moody tones, with Batarang-shaped cutouts on the temples and the Bat emblem carried across every pair.
All collections are available across Lenskart stores in Singapore and online at www.lenskart.sg.
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